Digital Analytics Hub – the digital analytics conversation conference

Chelsea Football Club, London – 1-3 June 2015

Expressly designed for enterprise analytics managers, optimisation professionals and data practitioners, the Digital Analytics Hub brings together top professionals in the field in an all-business, peer-to-peer environment for deep-dives into cutting edge online measurement topics. The DA Hub is a rare opportunity to talk in-depth with many of the most sophisticated enterprise web analytics managers and professionals in Europe. The DA Hub is the successor of the popular X Change Europe conference that ran in Berlin in the summers of 2012 and 2013. In 2014 the DA Hub attracted 115 delegates. In 2015 we expect between 130 and 150 delegates.

Discussion Leaders:

Gary Angel
Gary
Angel

Partner

Ernst & Young

Tom Betts
Tom
Betts

VP Customer Analytics

Financial Times

Ole Bahlmann
Ole
Bahlmann

Digital Analytics Consultant

Digital Insights

Anisa Boumrifak
Anisa
Boumrifak

Interim-Manager Bussiness Intelligence

ProSiebenSat.1 Digital GmbH

Dwayne Browne
Dwayne
Browne

Managing Consultant

Accenture Interactive

Federico Calore
Federico
Calore

Web Analytics Manager

Nike

Karsten Courtin
Karsten
Courtin

Head of Digital Analytics

DER Touristik Online (DTO)

Anna Denejnaja
Anna
Denejnaja

Head of Data Analysis

Hermes NexTec

Alex Emberey
Alex
Emberey

CEO & Co-Founder

Ladder Digital

Hugh Gage
Hugh
Gage

Director

Engage Digital

Lukas Grebe
Lukas
Grebe

Senior Digital Analyst

Chefkoch.de

Stéphane Hamel
Stéphane
Hamel

Director of Innovation

Cardinal Path

Kyle Keller
Kyle
Keller

Analytics Editor

Vox.com

Sebastian König
Sebastian
König

Product Owner for Personalisation, Search and Recommendation

HRS - Hotel Reservation Services

Carmen Mardiros
Carmen
Mardiros

Senior Digital Analytics Manager

navabi GmbH

Holger Offermann
Holger
Offermann

Manager Digital Marketing

Microsoft Mobile

Richard Phillips
Richard
Phillips

Director of Analytics

Barclaycard Digital Marketplace

Tim-Fabien Pohlmann
Tim-Fabien
Pohlmann

Head of Digital and Consumer Analytics

sprd.net (Spreadshirt)

Teemu Relander
Teemu
Relander

Head of Online Performance

Sanoma Media Netherlands & Finland

Katrin Sauerwein
Katrin
Sauerwein

Senior Product Analyst

EyeEm

Benjamin Stephens
Benjamin
Stephens

Web Analytics Manager

ASOS

Jim Sterne
Jim
Sterne

Founder

eMetrics Summit

Craig Sullivan
Craig
Sullivan

CEO

Optimal Visit

Martijn van Vreeden
Martijn
van Vreeden

Senior Digital Analyst

Pon Automotive

Rufus Weston
Rufus
Weston

Head of Insight & Analytics

HarperCollins Publishing

What to expect:

  • 50+ discussion groups to pick from; moderated by expert practitioners.
  • Each attendee participates in six 90-minute discussion groups over two days.
  • All social events and meals are included to create a collegial environment and to maximise conversation opportunities.
  • Topics include agile analytics, advanced tag management, analytics management & methodology, testing & conversion optimisation, data integration, personalisation, big data, attribution, data democratisation, real-time analytics, mobile & social media measurement and more.
  • Great conference facilities and accommodation.

Discussion Round

Discussion Round

Keynote with Gary Angel

Keynote with Gary Angel

Keynote with Amelia Showalter

Keynote with Amelia Showalter

Networking Evening at River Spree

Networking Evening at River Spree


Highlights of Digital Analytics Hub 2014

Keynote – Amelia Showalter, Director of Digital Analytics, Obama 2012 Campaign

 Amelia Showalter

Obama2012 SloganWe are excited to announce Amelia Showalter, Director of Digital Analytics, Obama 2012 Campaign, as the DA Hub keynote speaker. Amelia led the digital analytics team that designed and implemented hundreds of experiments to improve the performance of the Obama campaign’s digital outreach.

Amelia will take us through the key lessons of the campaign including:

  • Going beyond A/B testing – methods, strategy and experimentation
  • Setting up the right team – creating the optimal mix for success
  • From political campaigning to business benefit – how can you benefit from similar success

Join us in Berlin to hear about the most advanced digital optimisation programme to date that won the American presidential elections.


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